Homeless as Wi-Fi Transmitters at SXSW
Definitely a marketing stunt gone wrong during the SXSW Conference…
AUSTIN, Tex. — Which product at this year’s South by Southwest technology conference received more attention than perhaps any other?
A marketing agency touched off a wave of criticism and debate when it hired members of the local homeless population to walk around carrying mobile Wi-Fi devices, offering conferencegoers Internet access in exchange for donations… [MORE]