Technology in Use – The McRib Locator

It’s back for a limited time and you can track one down here. I’m talking about the McRib from McDonalds and I learned late last week it has a cult-like following. There’s even a website (McRib Locator) that tracks sightings and a Twitter account for live updates.

Given that McDonalds rotates the McRib on and off the menu at seemingly random times the fans of the ground pork patty smothered in BBQ sauce had to turn to technology to help communicate sightings. For what it’s worth, the McRib is available year round in Germany.

While researching the McRib for this blog post (not a lot of researching mind you) it was interesting to note the sandwich debuted in 1981 marking its 30th anniversary this year.